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Rule Customers Inboxes With Customised Email Marketing Services
Do you want to tap the hidden or less-used businesses’ digital marketing strategies to grow your brand? Worry no more because DigitalUpswing has launched its email marketing services for businesses of all sizes or individuals who want to build a network.
Now, you can get customized email marketing strategies backed with powerful copywriting from one platform and amplify your customer base. Consult with our expert marketers and get a personalised plan to grow exponentially.
Why Do You Need Email Marketing Services For Growth?
If you are still confused, why do I need to partner with an email marketing agency? Then, take a deep breath and stay in the loop with us. Do you know 44% of internet users check their emails to find out brand promotions or discount messages, and only 4% scroll through social media platforms to find out the ad campaigns of the brands offering huge discounts.
We know that businesses are getting massive responses from social media platforms and growing their customer base at a very high rate. However, the ROI rate is still poor for social media marketing campaigns compared to email marketing campaigns.
Do you know why it is lower? Let us tell you it’s because of the customers’ seriousness towards both advertisement materials. A social media ad can be seen by anyone, and the users most likely scroll up or down the ad instead of clicking it because they are not interested in buying that product or service at the moment.
On the other hand, emails are being opened by almost only serious users who really want to dig into what’s inside the email for you, whether a big discount or gifts on their next purchase, and repeated emails from the same brand in a sequence make themselves psychologically ready to buy only from you because of the personalised experience you are giving to the users.
Which is not possible in social media marketing campaigns. To create a personalised, targeted campaign, you need to use email marketing services to make the potential users feel pampered and valued before making the purchase. Here are some reasons highlighting the importance of email marketing campaigns for businesses of all sizes.
Email Marketing Services
How Our Email Marketing Services Can Help You Grow?
Establish Relationships Between The Brand & Customers
Email marketing campaigns allow businesses to repeatedly tap into existing clients’ doors and build loyalty-based relationships with consumers. In fact, email marketing services are 6 to 12 times cheaper and more effective than other marketing channels, including PPC, social media marketing, and so on.
Expand Business Reach To Every Potential Customer
According to some statistics, 72 % of email users tend to check their inboxes more than 6 times a day, and more than 92% of internet users have at least one email account. This means businesses have a minimum of 5.2 billion email accounts to target and expand their business reach in order to target every potential customer on the internet.
Help Brands Connect With Different Types Of Audiences
Reach out to every kind of audience, whether B2B or B2C, with personalised messages according to the client's demographics and the goals you want to achieve from that promotional email. Instead of using one marketing campaign, use a data-driven email marketing campaign to connect with different types of consumers from different categories.
Saves Time & Effort Of Brand Marketing Teams
Unlike traditional marketing campaigns, email marketing does not require businesses to burn money to keep the campaign running. Small businesses do not need to spend a lot of time understanding the tricks to run successful email marketing campaigns because they can partner with DigitalUpswing, a reliable email marketing agency.
Allow Businesses To Track Email Campaign Analytics
The best thing about email marketing campaigns is the feature of real-time results tracking that allows businesses to sneak into engagement metrics like click rates, click-through rates (CTRS), bounce-back rates, and conversion percentages. Our experts use trackable email marketing software to keep the brand aware of the progress.
Why Is DigitalUpswing The Best Email Marketing Agency?
Expert Email Marketing Specialists
DigitalUpswing takes pride in being the only platform that has expert email marketing specialists on board who have worked previously with MailChimp, HubSpot, and other renowned platforms to help them secure more qualified leads. Our team stays updated with changing email marketing trends, software, and digital platforms to provide result-driven email marketing services.
One-Stop Solution For Businesses
Whether you need drip marketing, blast email marketing, email marketing automation, e-commerce email marketing, and so on, we have got you covered. Our expert team is available in every domain to help you grow your business exponentially. They have helped hundreds of brands attract more consumers with personalised campaigns tailored to the business’s specific needs or goals.
Tried & Tested Campaigns
We don’t just create and run email marketing campaigns without testing their effectiveness or analysing whether it is compatible with every device or search engine. We have a dedicated quality assurance team that makes sure to pass every campaign from A/B testing and ensure the subject line and every word of the email copy is up to the mark to drive better results from the campaign.
PinPoint Targeting
Our team believes in sending fewer emails to the right people instead of sending countless emails to the people who are not really concerned with what your company is offering. That’s why we use advanced email marketing software and conduct in-depth research to identify the right segment of the audience list to target and send emails to those recipients who need it to derive growth.
Detailed Progress Reports
You can get detailed reports about the email marketing campaign results, including open rates, traffic that reaches your website, and sales or leads driven by those users. DigitalUpswing creates effective email marketing campaigns that are trackable for users anytime and whenever they want. Our team can also integrate email campaigns with your Google Analytics to provide detailed insights.
What’s Included In DigitalUpswings’ Email Marketing Services?
If you are still confused about whether to take digital marketing services for your business growth or not? Then consider these statistics from Statista: there are roughly 306.4 billion emails that are being sent and received on a daily basis by internet users.
Now, the decision is yours: whether you want to unleash this potential space and join the league of Fortune 500 companies by taking this golden opportunity.
Performance And Strategy Audit
Our team makes sure to review your current email marketing performance by tracking back the results of the previous 12 months and then conduct a strategy audit to measure how effective your previous campaign was and where it’s lacking to form a winning email marketing strategy based on previous data tailored to your business needs.
Custom Design & Development
We’ll make sure to use a custom template design matching your brand’s unique requirements, pass it through quality assurance standards, and conduct A/B testing to ensure compatibility with different devices and operating systems to provide a seamless user experience. You can also select the ESP (Email Service Provider) of your choice.
Email Marketing Campaign Management
Don’t have time to manage and keep track of the results of the email marketing campaign that you have just launched for your business? Take the stress off your head because the DigitalUpswing team can review your campaign design and deployment on your behalf and do ongoing management and optimisation to deduce better results.
Automated Email Marketing Services
DigitalUpswing is offering automated email marketing services to e-commerce businesses that need to send repeated emails with different intentions, not one email per week, like traditional businesses. Our team makes sure to identify the most effective drip sequences, send welcome emails to new customers, and win back previous customers.
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Frequently Asked Questions.
The cost of running email marketing campaigns can vary from business to business or depending on the kind of time or resources a business needs from the company. To find out the exact budget, contact us through the contact us form.
Drip email refers to an email marketing strategy that involves sending a sequence of emails to recipients over a significant period of time to keep your brand or business in the minds of the recipients.
DigitalUpswing has developed a customised CRM software that allows businesses to track the real time progress of the email marketing campaign run by our team.